Did you know that it is a consumer statistic that people will spend 3 times more on how they look rather than how they feel? It's true. You can actually Google it if you don't believe me. To give you a commercial example of this, during the Great Depression, sales numbers of everything were going down. People were holding on to every cent they could because jobs were scarce, consumer confidence was down the drain and sales were down across the board. I mean, you name it and it the sales were down; food, medications, newspapers, everything.
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